Freelance Webflow Developer

Standout Webflow Websites that Engage

Engaging Webflow websites to scale your business

I'm a freelance Webflow Developer and Web Designer. I work with businesses, design agencies and entrepreneurs from around the world to create engaging websites.

Paul Kelsall Web Designer
Paul Kelsall Signature

Web Designer & Webflow Developer

Figma logo

Web Design

Through a collaborative approach I design visually engaging websites that capture the essence of your brand helping your business standout from competitors.


Webflow Development

As a Webflow specific studio, I develop websites that are built to scale with your business, super secure and easy to update.

Webflow logo

Kind words from people who have hired me

Testimonials from my clients.

"I'm lucky to have found Paul. He understood my content and created a fun aesthetic to match it. I'm now proud to show off my site and getting great feedback on how professional it looks."
Photo of Chris Blanchet (The Zag)

Chris Blahoot

Founder, The Zag

"I can't recommend Paul enough; he really knows his stuff, he takes his time to really get to know your company and brand, he's fun to work with and, underpinning all of that, has a strong sense of professionalism."
Cathrine Bardlsley Photo

Cathrine Bardlsley

Co-Founder, Cloudtrainer

"A fantastic website that rivalled ‘the big players’ and on a platform that was very easy and intuitive to use. Working with our SEO developer seamlessly meant we were on track regarding good SEO and Google recognition."
Jacqueline Parkhill Photo

Jacqueline Parkhill

Head of Marketing, Spencer Riley

"It's been great working with Paul. As a designer, it's so helpful to have a developer who can take flat visuals and bring them to life so they not only work really well, but also stay true to the design – not something that should be taken for granted! "
Nick Yates Designer Bert Agency

Nick Yates

Senior Designer, Bert Agency

Choose a package that's right for you.


Do you need Website design, Webflow development or both?

Web Design
Beautiful web designs built in Figma, ready for development.
Starting at
What's included:
Bespoke design
Aligned to your brand
Site map and wireframes
Style guide
Help with website copywriting
Hi-res production ready designs in Figma
Free stock images
Webflow Development
Already have a design for your website? Get it brought to life in Webflow.
Starting at
What's included:
Desktop, tablet, mobile responsive
SEO setup & best practices
Analytics setup
Speed optimized
Content Management System included
Animations and interactions
Editor training session
Includes SSL and hosting setup
four steps

My process

I have a simple 4 step process I follow for all website design and development projects.

Meet on Zoom

We’ll meet on Zoom to learn more about you and the project. You’ll then receive a proposal including costs.

Design in Figma

We’ll create a site map, website wireframes and progress to beautiful high-fidelity designs.

Development in Webflow

The designs will be brought to life in Webflow, developed to impeccable standards.

Website Launch

Hosting and website launch, I'll setup your analytics and you'll receive training.

Have a project in mind?

Ready to start a project together?

Thank you for thinking of me for your project!

I typically book projects 4-6 weeks in advance. I focus on designing and building custom marketing websites. You can fill out the form or send me an email and I'll get back to you within a 24 hours.

Thank you for your enquiry!
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How much experience do you have?

I’ve been designing, improving and building websites for over 15 years.

I’ve worked as a web designer at a marketing agency, a freelance designer and a digital marketing manager where I led a high performing team responsible for the digital marketing for one of the UK’s largest private owned property development companies.

I’ve now returned to designing, developing and optimising websites for businesses as it's what I love to do.

I know that finding a trusted web designer is difficult.

I’ve worked and met with A LOT of web design and digital marketing agencies over the years and was often frustrated that so many offered poor advice and overpriced, shoddy, ineffective websites.

It’s easy to have the wool pulled over your eyes if you’ve not spent massive amounts of time researching what does and doesn’t work in digital marketing and the website design world.

I was lucky, I knew the right questions to ask to steer clear of unscrupulous web design and digital agencies. I also know that many small business owners don’t have the time to ‘go-deep’ down the digital marketing rabbit-hole.

A website you can be proud of

My mission is to share what I’ve learnt from years working in digital marketing and improving websites to help your business build a affordable, effective and adaptable website (a website that can grow with your business – which means no more website redesigns as the site will grow and evolve as you need it to).

Ultimately, an effective website that is easy for you to update and you can be proud of.

How much does the typical website cost?

This really depends on the scope and functionality required but the average cost for my web design and Webflow development package is between £2,250 - £4,000 ($2,800 - $5,000 USD).

Get in touch and I can supply you with a detailed estimate.

How secure is Webflow?

Extremely secure. Webflow takes its security seriously and implements robust measures to ensure a high level of protection which is also constantly being upgraded and monitored. You can read more about Webflow's security here.

Do you work with agencies on a 'White Label' Webflow development?

Yes, absolutely!

I collaborate with design and marketing agencies on a 'White Label' or 'Ghost dev' basis to implement designs in Webflow.

Send me an email or book a call to learn more about how we could work together.

What is 'Client-First' and why do you use it?

Client-First is a set of guidelines and strategies that allows Webflow websites to be built in a clear and scalable way. Websites developed with Client-First are organized and easy to maintain. I use the Client-First system on all my Webflow development projects.

Still have questions?

Get in touch and I'll get back to you within 48 hours